Recreate
Pittsburgh Center for Creative Reuse is a beloved nonprofit thrift store for art and craft supplies — you’d never know it from the outside. We rebuilt its identity from the ground up: new name, logo, facade, merch, and app, to finally match the magic inside.
Year
2025
Client
Pittsburgh Center for Creative Reuse
Service
Team
Brief
A beloved store with a treasure-hunt soul, nothing on the outside showed it.
The Store
Identity
Eight letterforms, each inspired by a material found in the store. Assembled into one.
System
Merch & Community Participation
Handmade wooden stamps with our letterforms and graphic elements, designed to let visitors create their own custom merch while supporting reuse and hands-on creativity.
Mobile Web-App Redesign